by Cheri Dufresne | Jul 27, 2022 | Blog
As a creative business owner, it might be difficult to decide which content is free and which is paid. Should you offer your new project as a free workshop in your public Facebook group or should you save it for your paid membership? The main takeaway here is that...
by Cheri Dufresne | Jul 20, 2022 | Blog
It’s hard to find time to run a creative business, manage an inbox, and be consistent with social media – how is it possible to find time to actually launch a membership? This is probably one of the most common reasons holding creatives back from taking that...
by Cheri Dufresne | Jul 13, 2022 | Blog
Think of your audience as being on a journey with you – they’ve found you, they’ve downloaded your lead magnet, and now they’re on your mailing list. What comes next? The perfect email nurture sequence! This is where you build lots of trust and authority with...
by Cheri Dufresne | Jul 6, 2022 | Blog
Launching a membership or even starting a creative business can feel overwhelming, especially when it comes to content. Nowadays, business owners are generating new content daily, and it may leave you wondering how you’ll be able to come up with new art projects for...
by Cheri Dufresne | Jun 29, 2022 | Blog
Lead magnets are powerful tools that you can use to easily grow your email list and your audience. The idea is that you provide something of value (a workshop, PDF tutorial, ebook, etc.) and your audience provides you with their email address. The right lead magnet...
by Cheri Dufresne | Jun 22, 2022 | Blog
One of the biggest myths I come across in my business is that to have a successful launch, you must have a large following and a huge email list. This is simply not true! You can still have a successful launch with a small audience, it just requires a little bit of...
