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Business Basics 101: LinkedIn for Marketing

Business Basics 101: LinkedIn for Marketing

If you’re unsure which social media platform to get started on, LinkedIn is a great one for networking with other professionals and making solid connections. It’s kind of like Facebook for your career, and you can think of it like a virtual networking space where you...

Business Basics 101: Social Media for Your Business

Business Basics 101: Social Media for Your Business

Using social media is one of the best things that you can do for your business. Did you know that there are 4.2 billion active social media users? Yep. And those users spend an average of two hours and 25 minutes on social media per day! That’s plenty of opportunities...

Business Basics 101: Starting Your Own Business

Business Basics 101: Starting Your Own Business

You have an idea, you have a dream, you have a talent - but, how do you get your business off the ground and running? Being an entrepreneur is a lifelong goal for many of us, but actually starting a business can seem like an overwhelming task. It’s time to be bold...

Business Basics 101: Understanding Your Ideal Client

Business Basics 101: Understanding Your Ideal Client

One of your main focuses as an artist and entrepreneur is to identify your customer - who are you selling to? What are their goals and interests? Where do they hang out online? Today, I’m sharing with you how to understand your ideal client so that you can market your...