by Cheri Dufresne | Sep 7, 2022 | Blog
Customer support is at the center of your membership experience. In fact, 90% of people use customer service as a factor to decide whether or not to purchase from a business. With that in mind, it’s essential to make sure you are providing excellent customer service...
by Cheri Dufresne | Aug 31, 2022 | Blog
Have you ever considered cleaning up your email list? While a large email list may seem like a sign of success, an engaged list is really what matters the most. In fact, inactive subscribers can impact open rates, and if those rates drop low enough, internet service...
by Cheri Dufresne | Aug 24, 2022 | Blog
In the age of social media, the comparison trap is bigger and badder than ever. We are able to see what other entrepreneurs are up to every second of the day – all in the palm of our hands. It can be easy to get sucked into the mindless scroll of other...
by Cheri Dufresne | Aug 17, 2022 | Blog
For those new to the marketing world, you may hear the term “conversion rate” and have no idea what it is, what it measures, or why it matters for your online business. A conversion is the moment when someone has chosen and completed the action that you wanted them to...
by Cheri Dufresne | Aug 10, 2022 | Blog
There are countless creative entrepreneurs who have done what you are doing (and some that have some amazing advice for you!) Reading books by other entrepreneurs can help you learn those crucial lessons and maybe see things from a whole new perspective. Each of these...
by Cheri Dufresne | Aug 3, 2022 | Blog
Your Instagram followers are more than just a number on your profile, they are your target audience. You are showing up for, providing value for, and creating a community for these people. In short, growing your Instagram following increases traffic to your website,...
